Saturday, July 19th and Thursday, June 24th, 2010 the World Cup event 'Experts of Orange' took place in the Kuip in Rotterdam. Visitors of this Orange Party could see the live matches of the Dutch national soccer team on large screens. Before, during and after the matches, the visitors were treated to a spectacular show with artists such as John Smith, Wolter Kroes, The Feast Team, Jannes, Gordon, Thomas Berge and Jeroen van den Boom. Commissioned by UniquEvents (in collaboration with Dutch Expert Group Ltd) Livetime took care of the design of all the facilities of the event and was also responsible for the entire technical production.
With approximately 20,000 visitors the format to build the stage on the long side was a very successful and effective experience. The LED applications and the two large video screens were striking parts of the design.